SOLUTIONS WE OFFER

We help with growth and awareness

working together

Our solutions

We support brands in realizing their brand ambition and reaching the next level of success. Asian Food Group is at your service with clear stepping stones when launching products on the European market, enabling brand visibility, product availability and brand activation.

Marketing

We help brands with planning and executing powerful B2C and B2B marketing strategies to enhance their businesses, such as with online marketing, social media campaigns and smart in-store marketing.

Brand Management

We have extensive experience in developing new brands and further developing brands, such as brand positioning, identities, packaging design and more. Products are made in a factory, brands are made in the mind of target audiences.

Brand Development

We create, develop, maintain and improve our partners' brands. It doesn’t matter whether a brand has been around for many years, or whether it is entirely new to the European market. Our services include analysis and research, naming, and creating complete brand identities.

Digital Commerce

We help food manufacturers to remain competitive by improving their ability to reach and engage with customers as shopper expectations of the digital experience.

supporting brand owners

Realizing brand ambition and reaching the next level of success

Asian Food Group is at your service with clear stepping stones when launching products on the European market, enabling brand visibility, product availability and brand activation.

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the asian food group

We continue where others stop and take the road less traveled

our companies

A family of entrepreneurs.
Asian by nature.

Asian Food Group consists of a range of wholesalers and private labels, with a wide variety of Asian products from various Asian cuisines. Shared knowledge and experiences of the various companies ensures we are well-informed about eating habits and up to date when it comes to trends in the Asian food market. 

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our reach

Offering a wide range of quality Asian products

Products from across Asia. Expert certification. Thanks to years of experience, we maintain strong relationships with suppliers from all over Asia. We have been working with our partners for years, always demonstrating consistent quality and regular distribution.

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Latest news

May 2022

Asian Food Group acquires Sin Wah Foods

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August 2021

Thai Mas B.V. joins the Asian Food Group

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July 2020

Asian Food Group acquires Lucullus B.V.

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